This video demonstrates a nifty advance in surfactant science: unfortunately I can't include it here, so you have to click on supporting information then the .mpg video file link to see it.
What is shown on the right, sticking to the metallic disk being lowered into the liquid, is magnetic soap. (On the left is normal, non-magnetic soap.) The little yellow blob that lifted with the magnet-on-a-stick through the clear liquid and then fell when the magnet was lifted right out of the liquid, is the soap itself.
Three different non-magnetic surfactants were made magnetic by reacting them with ferric chloride, a common industrial chemical.
A solution of ferric chloride by itself also reacts very slightly to magnets, but it finds most of its use as a coagulant, not as a soap.